The popularity of social media networks has grown considerably, judging by the fact that Facebook alone has over 1.98 billion active monthly users. Overall, the size of social media networks is a bit above 2.5 billion if we were to take into consideration all platforms available on the market. This incredible popularity has transformed social ...
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When it comes to obtaining qualified B2B marketing leads, many B2Bs face an all-too-common challenge: their sales and marketing teams fail to jive. One major area of discord between the two groups stems from their disagreement about who (or what) makes the “ideal” B2B marketing lead. Sales teams often blame marketing for providing them with “lousy” …
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Most of us would agree that social media has revolutionized the way people - and businesses – do business. Maybe more so than even the telephone did (way back in the day!). Every day, we find new and potentially better ways to incorporate social media into our daily lives. And this doesn't go unn
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